Ladislav is the director of the consumer panel division of GfK for the Czech Republic and Slovakia, which continuously monitors the consumer behavior of households. He has been with GfK since 2007 and specializes primarily in the FMCG segment. In his work, he deals with consulting activities within research projects for domestic and international companies, which include manufacturers as well as retail chains. He also participates in several international projects within the CEE region. In addition to GfK, he gained his work experience in the companies Jacob Fleming Group and Takko Fashion. He studied at the Faculty of Business Administration of the University of Economics in Bratislava, including a scholarship at the University of Applied Sciences in Osnabrück, Germany, specializing in marketing, market research and event management.