Ivana Králiková, Kofola ČeskoSlovensko

Ivana Králiková is a senior brand manager at Kofola ČeskoSlovensko, which, in addition to the traditional Kofola, refreshes consumers with, for example, Rajec spring water, Vineou or Jupí syrups. In recent years, Ivana has been involved in the revival of the Slovak mineral water Kláštorná Kalcia. She managed to successfully launch the brand on the Slovak market in a unique design in 100% rPET, and perhaps thanks to that, Kláštorná Kalcia exceeded the originally estimated sales targets. This year, the mineral water also entered the Czech market, where it is still very promisingly fighting for the hearts of Czech consumers.