The magic of washable labels for scented candles
Rozvoněno, Avery Dennison and Colognia Press will present a case study that reveals the magic of an easy-to-wash-off self-adhesive label. It was chosen by Rozvoněno, a family-owned candle and home fragrance company whose products are made in harmony with nature. The input material is processed and the labels are produced for Rozvoněno by the self-adhesive label printer, Colognia Press. Rozvoněno chose a used wine bottle to make artisan candles from coconut and soy wax. On the resulting packaging, they apply a label made from Fasson rCrush Barley, a material containing 40% recycled content and 15% barley chaff waste, with a wash-off adhesive from Avery Dennison. The adhesive allows the label to be washed off without the use of chemicals under normal household conditions, using only water at 21°C or above. Removing the label is easy for the consumer and environmentally friendly at the same time. The packaging can then be reused for other ideas.