The benefits of increasing the recycled content in cans
One of the new requirements coming from the EU as part of the packaging tsunami is to increase the portion of recycled materials in packaging. This is already taking place in many areas. In this case study by Martina Vajskebrová, the production material and packaging manager at Plzeňský Prazdroj, and Attila Szabó, the general manager of the can producer CANPACK, we will look at the steps already taken to increase the content of recycled materials in cans (currently at 75% for certain brands) and what are the perspectives for the future. The speakers will discuss the current and future barriers to incorporating recycled materials, the environmental benefits, and the economic aspects that lead businesses to a circular economy. We will also look at other opportunities for innovation in the dynamic field of metal packaging for beer products.
