presents...
12th packaging congress OBALKO, October 17–18, 2024

Panel discussion: Will the packaging tsunami leave any stones unturned in the industry?

Panel discussion: Will the packaging tsunami leave any stones unturned in the industry?

The morning panel will offer insight into the current state and future of the packaging industry. Representatives of retailers, packaging manufacturers, state administration, professional organizations and EPR organizations will sit at one table to discuss the current challenges. What regulations are coming from the European Union to the Czech Republic and Slovakia? Are the set goals realistic from an institutional, technological, economic, social and political point of view? How to involve the general public in the transformation of the packaging industry? How will the expectations of the regulators be reflected in the future shape of the packaging market? How will the relationship between industry, users of packaging solutions and consumers change? Can Czech, Slovak and European packaging companies cope with the onslaught of technological changes and innovations? Will the new legislation redefine consumers’ relationship with packaging – in terms of consumption, sustainability, marketing and product experience? How much will the “packaging tsunami” cost and who will pay for it?

The moderator of the panel will be Stanislav Břeň, editor-in-chief of the magazine Svět balení.