New secondary packaging strengthens Bruncvík on the shelves
Mondi Bupak designed and produced a secondary packaging for cans of Bruncvík beer in HQ flexo printing for its long-standing customer, Pivovar Nymburk, in cooperation with Kaufland. Bruncvík is the own brand of the Kaufland chain, of which Pivovar Nymburk is a supplier. Mondi Bupak achieved the desired result thanks to direct cooperation with the print client, Kaufland. In the past, the cardboard boxes for Bruncvík were produced in several print versions, but now it has been unified to just one type for all beers, but the design has remained very demanding. The biggest benefits are the very high print quality (fully comparable to offset) and the design of the box, which catches the attention of customers on the shelves. The desired result was finally achieved by reducing CMYK to MY and using three spot colors and a varnish.