presents...
8th packaging congress OBALKO, January 27–28, 2021

Marketing & design section

27. 01. 2021
13:00 – 15:00

Marketing & design section

The Marketing & design section is dedicated to packaging as the fifth P in the marketing mix, in addition to the four main parameters: Product, Price, Place and Promotion. Thanks to current case studies, we will find out how packaging can help increase sales.