Fish packaging 2.0
For years it was said that it was impossible to transport and sell fish in anything other than a polystyrene box. The startup Alaskan Fisherman offers sustainably caught wild cod and salmon, so it makes it a point to control the entire supply chain, not only from the point of view of good distribution practices, but also from an ecological point of view. In cooperation with Smurfit Kappa, it started using the so-called ThermoBox 2.0, which is a packaging solution for chilled and frozen assortment based on hexacomb and corrugated cardboard. Experience to date has proved that it provides protective functions comparable to EPS packaging (above all the retention of temperature), but at the same time it eliminates the problems of polystyrene boxes associated with logistics (it is transported and stored flat) and sustainability (it is from a renewable source, so it can be recycled like paper or composted).
